Home » Medical Products Articles » Boston Interactive Launches Redesigned Website for Leading Kirwan Surgical Products
Boston Interactive Launches Redesigned Website for Leading Kirwan Surgical Products
Boston Interactive, a Boston web design, strategy, and interactive marketing firm, is pleased to announce the launch of the new Kirwan Surgical Products interactive website (www.ksp.com).
BOSTON, MA, October 01, 2009 /Medical Products PR News/ -- Boston Interactive, a Boston web design, strategy, and interactive marketing firm, is pleased to announce the launch of the new Kirwan Surgical Products interactive website (www.ksp.com). Kirwan is a leading worldwide supplier of microsurgical and electrosurgical instruments and accessories for hospitals and research institutions around the world.
Every day, doctors and researchers from around the world look to Kirwan for their extensive line of surgical coagulators as well as monopolar and bipolar instruments. As a primary resource for surgeons and other website users, the Kirwan's website required a streamlined product presentation and updated look and feel to allow users to easily locate, review, and order customized surgical products or a method to contact a regional sales representative. To create these highly designed interactive capabilities, Boston Interactive's team combined user-centric web design techniques along with a website structure that is clear and easy-to-navigate in order to provide Kirwan with a first-class website that accurately reflects the quality of their products.
The newly redesigned website showcases Kirwan's extensive product catalog while highlighting their forceps as their main product category. Boston Interactive created a website platform on which Kirwan can continue to expand their web presence and their growing product catalog, while strengthening customer relationships. "The challenge in rethinking Kirwan's website was to effectively communicate the tremendous range of Kirwan's product offerings while still highlighting the quality and care that is put into each custom product Kirwan produces" said Chuck Murphy, CEO of Boston Interactive. "Our team created an elegant and yet simple site that is already helping to better support Kirwan's fast-growing client base."
About Kirwan Surgical Products - Kirwan Surgical Products, LLC. is a leading provider of electrosurgical instruments worldwide. Founded in 1979, by Lawrence T. Kirwan, the company is family owned and operated in Marshfield, MA. Kirwan offers a wide range of products and accessories, but by far the most well known is the line of bipolar forceps. Kirwans quality and selection of these forceps is unmatched in the industry. Microsurgeons worldwide know the name Kirwan, and often will ask for them by name. More information about Kirwan Surgical Instruments can be found at www.ksp.com
About Boston Interactive - Boston Interactive is a web design, strategy and interactive marketing firm focused on creating exceptional websites that deliver tangible business results. Founded in 1999, Boston Interactive has successfully implemented custom interactive solutions for hundreds of clients, ranging from small startups to Fortune 500 corporations. With experience and expertise spanning numerous industries including healthcare, medical devices, biotech, high technology, and non-profit, Boston Interactive continuously brings to businesses its customized approach and award-winning interactive services. More information about Boston Interactive can be found at www.bostoninteractive.com.
Press Contact:
Boston Interactive
Victoria Marzilli
617.241.7977
www.bostoninteractive.com
About Boston Interactive
Founded in 1999, Boston Interactive is a Boston web design and interactive marketing firm focused on developing and creating web strategies and business solutions for online marketing success. Having successfully implemented custom interactive solutions for hundreds of clients ranging from mid-sized organizations to Fortune 500 corporations, Boston Interactive's customized approach and award-winning services span the strategic, creative, architectural, development, and optimization of an organization's interactive presence.
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Press Release Contact Information:
Victoria Marzilli
Boston Interactive
Interactive Marketing Manager
529 Main Street
Boston, MA
USA 02129
Voice: 617 241 7977 x239
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